The SAOLA is one of the rarest animals found on our planet. Discovered only recently, in 1992, the “Asian unicorn,” lives in the mountains between Vietnam and Laos. With only 300 or so animals left, the SAOLA is listed among many plants and animals on the critically endangered species list, those that have a very high risk of extinction in the wild. The story of the enigmatic SAOLA struck us as both an inspirational story of hope and as a grave reminder of the fragile state of our eco-system. It is why we declared the bi-horned wonder our mascot and why we are dedicated to helping conservation efforts.
Our planet has lost over half of its wildlife in the past 40 years. Fifty percent of coral reefs have disappeared in the past 30 years. The deforestation of the Amazon rainforest is more widespread now than ever.
Disheartened? So are we. But we are also optimistic, because there are incredible people in the world who put all of their energy, experience, and skills into preserving wildlife and biodiversity.
1% of SAOLA shoe sales goes towards supporting these people and their projects so that our children, grandchildren, and future generations can enjoy wildlife, and animals like the SAOLA, as much as we have.
our purchase of SAOLA shoes supports our friend, Patrick Kilonzo, and his organization, MWALUA WILDLIFE TRUST. Patrick, a native of Kenya, has watched many animals perish over the recent years due to severe droughts in the region. Climate change will only continue to make this area of Africa susceptible to droughts, affecting the wildlife and eco-systems of the region.
In response, Patrick began MWALUA WILDLIFE TRUST, a grassroots organization that relies on volunteer efforts to supply sustainable water systems to wildlife communities, while also promoting human-wildlife coexistence. Volunteers work with communities to raise awareness about conservation, to promote ecological restoration, and to increase ethical economic opportunities to protect Kenya’s nature and biodiversity. Animals affected by Patrick’s organization include elephants, buffalo, zebras, impala, and more – all of whom rely on the area’s resources for their survival. Patrick is working to create long-term solutions that will prepare the surrounding parks and eco-systems in times of need.
1% of the proceeds from every pair of SAOLA shoes sold will support Patrick and his team.